Privacy Policy

Wallmily (“Company,” “we,” “our,” or “us”) operates the website wallmily.store (the “Site”). This Privacy Policy explains how we collect, use, share, and protect your personal information when you visit or make a purchase from our Site. By using our Site, you agree to the terms of this Privacy Policy.

We are committed to protecting your privacy and complying with applicable laws, including the California Online Privacy Protection Act (CalOPPA), the California Consumer Privacy Act (CCPA), the Children’s Online Privacy Protection Act (COPPA), and guidelines set forth by the Federal Trade Commission (FTC). This policy also aligns with Google Merchant Center requirements for secure and transparent data handling.

1. Information We Collect

We collect personal information in the following ways:

a. Information You Provide Directly

  • Account Details: Name, email address, phone number.

  • Order Information: Billing and shipping address, payment details (processed securely through third-party payment gateways).

  • Communication: Emails, messages, or inquiries submitted through our contact forms or customer service channels.

b. Information Collected Automatically

  • Device Information: IP address, browser type, operating system, and device identifiers.

  • Usage Data: Pages visited, products viewed, time spent on pages, and actions taken on the Site.

  • Cookies & Tracking: For site functionality, analytics, and personalized advertising (including Google Ads and remarketing).

c. Information from Third Parties

  • Data from Google Analytics, Google Merchant Center, and advertising partners.

  • If applicable, data shared from platforms integrated for marketing or personalization.

We do not knowingly collect sensitive personal information (e.g., government IDs, health data).

2. How We Use Your Information

Your information may be used for the following purposes:

  • To process and fulfill your orders.

  • To communicate about your order status, returns, or inquiries.

  • To improve our Site, services, and customer experience.

  • For marketing and remarketing, including showing you ads on Google or other platforms based on your interactions with our Site.

  • To detect and prevent fraudulent transactions and ensure compliance with legal requirements.

  • For analytics and business reporting (e.g., traffic analysis via Google Analytics).

3. Sharing and Disclosure of Your Information

We respect your privacy and do not sell or rent your personal information. We share your data only in the following cases:

  • Service Providers: Payment processors (e.g., Stripe, PayPal), shipping carriers, email service providers.

  • Advertising and Analytics Partners: Google Ads, Google Merchant Center, and other platforms for analytics and marketing.

  • Legal Compliance: When required by law, court order, or government authority.

  • Business Transfers: In the event of a merger, acquisition, or sale of assets.

We also comply with Google Merchant Center policies regarding data security and transparency.

4. Cookies and Tracking Technologies

Our Site uses cookies, pixels, and similar technologies to:

  • Remember your cart and account preferences.

  • Analyze website traffic and performance.

  • Serve personalized ads through Google and other networks.

You can manage or disable cookies through your browser settings. For Google Ads, visit Google Ads Settings. For Google Analytics opt-out, use the Google Analytics Opt-out Browser Add-on.

5. Payment Information Handling

We use secure, PCI-compliant third-party payment processors such as PayPal or Stripe. We do not store your full credit card details on our servers. All payment transactions are encrypted via SSL/HTTPS for security.

6. Data Storage and Security

Your personal data is stored on secure servers and protected with encryption, firewalls, and restricted access. We retain your data only as long as necessary to fulfill the purposes described in this policy or as required by law.

In case of a data breach, we will promptly notify affected users via email and/or public notice in compliance with applicable laws.

7. Your Privacy Rights and Choices

Depending on your location, you may have the following rights:

  • Access and Correction: Request a copy of your personal data or correct inaccuracies.

  • Deletion: Request deletion of your personal data (subject to legal obligations).

  • Opt-Out of Marketing: Click “Unsubscribe” in marketing emails or contact us.

  • Do Not Sell My Personal Information: We do not sell data, but California residents can exercise this right at support@wallmily.store.

  • Opt-Out of Tracking & AI Personalization: Contact us to limit data use for advertising or personalization.

To exercise your rights, email us at support@wallmily.store. We will respond within 45 days as required by law.

8. Children’s Privacy

Our Site is not directed to children under 13, and we do not knowingly collect their information. If we learn that we have inadvertently collected personal data from a child under 13, we will delete it promptly.

9. International Data Transfers

If you access our Site from outside the United States, note that your data will be processed and stored in the U.S. By using our Site, you consent to this transfer.

10. AI and Data Use Transparency

If we use AI tools or automated systems for recommendations, personalization, or fraud detection, your data may be processed for these purposes.

  • You can opt-out of data being used for AI personalization or analytics by contacting us at support@wallmily.store.

  • We do not use your personal conversations or sensitive data to train AI models without consent.

11. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated Effective Date. For significant changes, we will notify you via email.

12. Contact Us

If you have any questions about this Privacy Policy or your personal data, please contact us:

Email: support@wallmily.store
Customer Service Hours: Mon – Sat, 9:00 AM – 5:00 PM (EST)
Address: 11111 San Jose Blvd, Jacksonville, FL 32223, United States